Client Case Study
Seal River Watershed Alliance
Gaining Support to Create an Indigenous Protected Area
The Seal River Watershed Alliance [SRWA] approached us with their campaign to spread awareness and gain signatures in support of establishing the Seal River Watershed as an Indigenous Protected Area (IPA).
With the campaign still underway, we are working closely with the SRWA main stakeholders to create assets that speak to the importance of the region, creating awareness through online display ads targeting local and Indigenous communities, national and interprovincial communities and political decision makers.
Location
Seal River Watershed, Manitoba
Industry
CommunityEnvironmentalIndigenous
Deliverables
Campaign Strategy + DevelopmentContent Strategy + CreationCreative DirectionDesign + DevelopmentDesign Asset ProductioneNewsletter CampaignLanding Page UXMailchimp Auto Reply + ShareMeta + Programmatic Advertising MGMTPlanning + ReportingProject ManagementRadio Ad Scripts + Interview MGMTSocial Media Design + MGMT
Campaign Strategy & Results
Navigating political, sociological, and ecological climates to raise awareness for this incredibly significant cause.
Landing Page
Creating a central touchpoint to educate viewers and collect signatures to protect one of the largest intact watersheds left on the planet.
Digital & Radio Ads
Using multiple channels to target audiences and gain signatures in support of an Indigenous Protected Area.
Seal River Watershed Alliance /
Prospero International Realty /
Indigenous Women’s Pre-Conference /