Client Case Study
Grimson and Sons Jewellers
Handcrafted Bespoke Makers of Fine Jewelry
Grimson & Sons has been manufacturing ethical, conflict-free, Canadian-made fine jewelry in Vancouver, BC, since 1945. With their deep understanding of composition and craftsmanship, they focus on custom jewelry, design and stone setting, as well as repair and restyling.
G&S required an identity re-brand inspired by their original logo from 1945, complementing their unmatched workmanship and six decades of experience in the industry. We recreated the G&S brand identity and revamped its website with Shopify eCommerce capabilities.
Location
Vancouver, BC
Industry
B2CeCommerceRetail
Deliverables
Brand + Digital StrategyBrand Positioning + ArchitectureContent Strategy + CreationCreative DirectionDesign Asset ProductionNewsletter CampaignsPrint AssetsSocial Media ManagementUX Strategy + DesignWebsite Development
![grimsonandsons hero](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonandsons_hero-2400x1600.jpg)
Brand Identity
Representing jewelry that connects and resonates.
![grimsonndsons brand businesscard 2](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonndsons_brand_businesscard-2-1860x1240.jpg)
![grimsonndsons brand sticker](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonndsons_brand_sticker-1860x1240.jpg)
![grimsonndsons brand letterhead 2](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonndsons_brand_letterhead-2-1860x1240.jpg)
![grimson and sons home banner 02](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimson-and-sons-home-banner_02-1860x1240.jpg)
![grimsonndsons brand guide 3](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonndsons_brand_guide-3-1860x1240.jpg)
![grimsonndsons brand jewelrybox 3](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonndsons_brand_jewelrybox-3-1860x1240.jpg)
Shopify Website
Custom eCommerce Shopify website design showcasing their custom and bespoke approach.
![grimsonandsons website responsive 1](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonandsons_website_responsive-1-1860x1240.jpg)
![grimsonandsons context 04](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonandsons_context_04-1860x1240.jpg)
![grimsonandsons website ipad 3](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonandsons_website_ipad-3-1860x1240.jpg)
![grimsonandsons website icons](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonandsons_website_icons-1860x1240.jpg)
Social Media + Campaigns
Creating visibility to give back to community.
![grimsonandsons socialmedia instagramposts](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonandsons_socialmedia_instagramposts-1860x1240.jpg)
![grimsonandsons socialmedia raffle 1](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonandsons_socialmedia_raffle-1-1860x1240.jpg)
![grimsonandsons socialmedia instagramgrid](https://cms.weareecstatic.com/ecstatic/wp-content/uploads/2023/03/grimsonandsons_socialmedia_instagramgrid-1860x1240.jpg)