Client Case Study
Odlum Brown VanOpen
Bringing a Renowned Professional Tennis Tournament to Life
Since 2012, we have collaborated with the team at Odlum Brown VanOpen on this unforgettable annual Tennis event. Hosted at the Hollyburn Country Club, the Odlum Brown VanOpen Tennis Tournament is set against the spectacular back drop of the North Shore Mountains and presents world-renowned players such as Leylah Fernandez, Andy Murray, Félix Auger-Aliassime, and Heather Watson.
Each year we build upon the experience of the event and showcase the tournament through multiple visual assets. From its website and advertising, to event program and signage, we work with VanOpen to bring the crowds to the court.
Location
West Vancouver, BC
Industry
EventsSports
Deliverables
Brand + Digital StrategyBrand Positioning + ArchitectureContent Strategy + CreationCreative DirectionDesign + Print ProductionEnvironmental SignageMarketing CampaignsMerchandise + Product DevelopmentUX Strategy + DesignWebsite Development
Brand Systems
Clean and bright brand system made to energize and engage.
Website + Marketing Assets
Reaching audiences through a website, social media, adverts and more.
Capturing the Experience
Branding a world class event with identifiable features that make it instantly recognizable through every touchpoint.
Event Signage
Promoting the event through citywide advertising and on location way-finding to help the flow of attendees, and to feel at ease in the venue.
Community Engagement
Social Media, eNewsletters, raffle draws and more, connecting viewers to every aspect of the event.
Corporate Documents
Branded, consistent, and succinct reports that celebrate the wins and success of the event.