Resort Municipality of Whistler

Linking six of Whistler’s most significant cultural institutions.

Project Focus: Districts, Municipality, Culture
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What We Did

Building a Link Between Whistler’s Cultural Institutions

Whistler’s Cultural Connector links the Squamish Lil’wat Cultural Centre, the Whistler Public Library, Maury Young Arts Centre, Lost Lake PassivHaus, Whistler Museum and the Audain Art Museum—guiding visitors through the land’s rich history.

We collaborated with the Resort Municipalities’ main stakeholders to create the Cultural Connector brochure, map, and environmental touch-points that highlight these six significant destinations, as well as a number of spots of interest that visitors can walk to within a 30-minute radius.

  • Brand Positioning
  • Creative Direction
  • Asset Production
  • Content Strategy

The Seattle Times

"It’s best-known as a ski town, but Whistler’s Cultural Connector proves that art and culture are just as integral to the village as sports. The Cultural Connector is the perfect guide if you want to hit up every spot that offers Whistler’s past and present stories."

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Wayfinding Systems

Connecting the paths of arts and culture in the Whistler community.